Stern PR™ Marketing Consultant Blog | Omaha NE

June 26, 2011

Omaha Web Design

Click Advertisement NOW to be directed to….Stern PR Official Website

May 25, 2011

Wowable Neb Marketing

 

March 2, 2011

Marketing Consultant

From time to time, Stern PR™ showcases recent client projects herein on this business blog –  a blog where the content is more dynamic – frequently updated.

Of course, please visit the  official Stern PR Website, too.

But first, watch this video of recently completed Client projects:

October 29, 2010

All Communication

Stern PR™ web design Omaha, Nebraska is a full service, one-person marketing firm specializing in Omaha Web Design Development, Corporate Video Production & Search Engine Optimization (SEO) in Omaha, Nebraska.  Marketer Susan Stern is dedicated to streamlining your Omaha company’s overall image, making your Omaha business website look great and rank high for the search engines!

Stern PR™ Omaha offers premiere web development business services that are catered to client specifications:

  • Custom Website Design
  • Ecommerce Website Store
  • Corporate Identity Design
  • Video Internet Marketing
  • Graphic Design Marketing
  • Commercial Photography
  • Copywriting
  • Web Hosting & Domains

Stern PR™ specializes in complete Omaha marketing services – on & offline. Stern PR™ handles it all in one person & that translates into affordability & consistency. From Omaha NE copywriting, brochures, logos, newsletters, print advertisements, radio/TV/Internet commercial production & voice-over, videography, photography, event planning & more. Omaha Marketer Susan Stern is the go-to person for all things communication.

Visit Stern PR Website Now!

Testimonials

October 26, 2010

Stern PR Video!

(Omaha, NE)  –  Attention, attention. Omaha marketer Susan Stern unveils an – updated video of services. Notes Susan, “I’ve finally set aside some time to update my portfolio. You’ll see the myriad of projects that I’ve completed during this banner year. It’s very exciting the growth my business has experienced. Also, it is worth noting, that this business blog surpassed the 10,000 visitor mark, now approaching 11,000 this fall, too.”

 

Plus, in the past week, Stern PR™ unveiled a new website, too. (in beta testing)

Follow Stern PR™ on Twitter, Linked In, Google Maps,
View Stern PR’s™ Youtube Channel

“I’ve also upgraded my equipment. I’ve purchased a professional grade video camera that is film quality 1920 by 1280 resolution, another still camera lens and a new laptop allowing high capacity video editing. Next up? Another lighting kit, wireless mikes & the like” remarks Susan Stern.

All in all, step by step, Susan Stern is taking Stern PR™ business to a higher level. Based on the constant stream of calls & requests for complete business marketing, the quality of work Susan Stern produces is getting attention far & wide.

  Stern PR™. Serious Strategy. Really!

October 25, 2010

Snell Heating Site

Omaha Marketer and SEO professional Susan Stern kept website design affordable for Omaha area small business Snell Heating & AC - a family-owned residential & commercial HVAC company out of Gretna, NE.

It’s widely known that Omaha business websites done from scratch can cost a whopping $5000-$7,000. But Stern PR™ kept the price reasonable, in fact for thousands of dollars less.

Omaha Web designer/marketer Susan Stern created the Snell Heating & AC Website in 2009 by first scouring the internet – the world- for pre-designed Premium web templates. The search was extensive, but once Susan Stern located a top-notch foundation with some pomp & circumstance, Snell Heating & AC’s vision of a top-notch website was close to reality.

After the template was purchased, Omaha Website Designer Susan Stern conceptualized the project on paper. She followed by developing a domain name, purchasing the web hosting on her client’s behalf, creating the company’s slogan, obtaining the product images from the manufacturer, before cropping & fine-tuning them. Then, Stern PR™, using the principle of what she describes as **’word economy’, created keyword-rich copywriting for SEO for each showcased product.

Stern PR™ also scheduled a professional photo shoot. Afterward, she cropped the best pictures – a total revamping of Gretna, NE- based Snell Heating & Air Conditioning’s entire image.

To imput the data, Omaha website designer Susan Stern hired a freelance HTML individual to set up her extensive work. That independent contractor set up the website environment, title tags & the like.

Of course, as the marketer go-to person, Susan Stern oversaw & approved the final website development project before presenting it to the client for final approval.

When all was said & done, the client, Snell Heating and AC Omaha NE was very, very satisfied. The final look – outstanding! Yes, the client is/was pleased with the results, a client with whom she created its logo nearly half a decade ago.

Editor’s Note: Susan Stern **’word economy with the professionalism like this

Stern PR. Serious Strategy. Really!  Visit the Official Stern PR™ Website Now! (beta testing)

October 24, 2010

Stern PR Cares

Filed under: Community — Susan Stern, Stern PR™ @ 7:48 pm

COATS, GLOVES & LOVE” DRIVE ON!

(Omaha, NE)  –  The annual “Coats, Gloves & Love” Drive is officially on! This year’s recipient is the Siena Francis House Organization located in downtown Omaha, which helps area homeless return to society, offers free addiction treatment and other essential Omaha community services.

Please clean out your closets and donate gently used adult & children winter wear. Please drop off these items near the front door of the home of Susan Stern, 16508 Taylor Street. Or call, 212-7489. Email: susan@sternpr4less.com

Specifications:

  • Drop off items in plastic bags (clear, white or black)
  • Gently used items
  • No tears, holes, rips or stains

Please learn more about the Siena Francis Organization here.
Learn more about Miracles Treatment Center Founder former addict William Keck here.

Editor’s Note: Photo Courtesy of the Siena Francis Organization.
Event Sponsored by the Elk Creek Crossing Homeowner’s Association & Stern PR.

October 18, 2010

Susan Stern-Omaha

 

  •  Stern PR™ – Web Design – Affordable & SEO-Effective
  •  Web Video Commercials - Boost Google Page Rank
  •  Photography - Magazine Quality 
  •  Copywriting – Keyword Rich
  •  Graphic Design – Custom

STERN PR™ handles total name-branding, building & maintenance for primarily Omaha NE businesses – on & offline. Susan Stern caters to medium and small companies that search for effective, yet affordable marketing.

Susan Stern brings to the table – a broad range of experience – in advertising, marketing, public relations & broadcast journalism.  By crafting tasks single-handedly, she passes on the savings to her clients.  “Without breaking the budget, I cater to businesses in need of a polished image that net results. Let’s face it. Big or small, companies need a marketing professional to streamline, maintain & control – their image,” emphasizes Susan Stern. So, run your business. Outsource advertising, marketing, public relations & journalism to Stern PR™

 

Professional Services Galore…

 

  • Website Design, Copywriting & Photography  View    View    View    View   View   View
  • Internet Video Marketing  View
  • Internet Video Search Engine Optimization  View
  • Email Marketing  View
  • Event Marketing  View
  • Radio Advertising  View
  • Corporate Video View  
  • Marketing Mailers  View   
  • Blog Management View   View   View
  • Photography View
  • Flyers & 6 Panel Brochures   View   View 
  • Newsletters Front   Back
  • Online Journalism Articles  & SEO  View
  • National Press Release Copywriting & Distribution  View Here      View Here
  • Custom Bizcard Design
  • Banner Design  View
  • Custom Logos   View
  • Event Mailers Front  Back
  • Invitations  Front  Back     Front   Back
  • Event Memory Slide Shows   View
  • Online Invitations  View
  • Sales Pitch Letters
  • Contract Writing – Legal
  • Custom Designed Promotional Merchandise
  • Event Planning incl. Business Fairs
  • Resume Writing, Cover Letters & Distribution 
  • Crisis Management
  • Competition Tracking & Analysis 
  • Speech Writing
  • Radio/TV Advertising Scriptwriting & Talent
  • Media & Print Buying 

              Online Video Marketing Commercial Samples Below…

 


  

Biography – On a personal note, Susan Stern enjoys a lot of activities: photography, guitar lessons, abstract art, fine-tuning her graphic design talents & inline skating. Topping the list of her favorite’s – keeping her young daughter healthy, happy & active! Says Susan, “Motherhood is my greatest joy in life!” Her career is also important.

Along with ten years in P.R. & Marketing, Susan offers a decade expertise in broadcast journalism & advertising production, primarily radio & TV including CBN Radio, Standard News Radio Network – Washington, D.C., Omaha’s KKAR-AM, KOIL-AM, ESPN-Radio 1620 AM, WOW-AM/FM, KVNO & WOWT, KTCB of Council Bluffs to name a few, both news & commercial aspects. Her work – has appeared on Nebraska Public Radio & CNN, too. She’s done countless radio and TV ads.

Susan even scored a small movie role as Cindy Lindstrom, a TV reporter in the Miramax/Disney film “Citizen Ruth”.

In 2006, Susan Stern  of Stern PR™ unveiled this professional business blog to write frequent industry news & showcase her work.  The site boomed in 2009, around the same time Susan launched a revised, clean logo after teaching herself graphic design. Thanks to Susan’s acquired SEO skills & the work she generates for a variety of clients with discriminating needs, now this business blog surpasses the 10,000 visitor mark. ”I am very optimistic about 2010!”

Susan Stern holds varied memberships:

  • National Association of Professional Women
  • Ezine Articles – Designation as “Expert Author.”  – New as of October 2009!
  • Screen Actors Guild
  • Omaha Press Club
  • Ironwood CC

Contact Susan Stern Now!

Stern PR™. All Rights Reserved. Omaha, NE. 2010.  sternpr@gmail.com Contact (402) 212-7489

October 7, 2010

Complete Marketing

(Omaha, NE)  — From Omaha to Denver to Carroll, Iowa. Stern PR™ is the go-to-person for affordable advertising, marketing, public relations & journalism – on and offline. Computer Concepts of Iowa™ hired Susan Stern to handle all of its marketing tasks:

Stern PR’s™ effective marketing for Computer Concepts of Iowa has led to additional marketing projects in Carroll including the marketing of an April 2011 Carroll Chamber of Commerce-sponsored ‘Technology in Business Symposium’: development & implementation of the campaign’s image via effective graphic design & copywriting, video commercial production/voice-over, online event registration, social media development, landing page & email marketing. From research, development to publishing. Stern PR™.

Plus, Computer Concepts of Iowa™ is partnering with Monarch Technologies™ of Denison, which has led to additional marketing work for Stern PR™

Notes Susan Stern “CCI President/Owner Adam Schweers is clearly a smart businessman. Instead of hiring a full-time marketing professional, a person who would most likely be specialized in one area only & who would outsource the rest, he hired me. I know the in’s out of not only marketing, but advertising, public relations & journalism, on & offline. I handle nearly every task imaginable, Think of me as a one woman band, per se. I handle it all – unlike a high dollar ad firm – with many faces, high overhead & fees. Stern PR™ marketing translates into affordability.”

Note: None of these tasks are outsourced. As you can see from all of the above images, the work Susan Stern creates on behalf of her clients equates to quality marketing.

September 22, 2010

Broadcast Central

Creative Eye

Filed under: Photography — Susan Stern, Stern PR™ @ 8:37 pm

September 12, 2010

Ethics or Lack Of

Filed under: Ethics — Susan Stern, Stern PR™ @ 1:54 pm

(Omaha, NE)  –  It’s always astonishing. Stern PR occasionally encounters agencies, sales reps and others who prefer to speak mistruths or fail to disclose bias – all for a sale. Notes Susan Stern, “I am a marketing representive who always looks out for the best interest of the companies I represent. Sure, I intend to make a living. But I don’t recommend something that a client does not need. Sometimes, I discover that others do not espouse high standards of ethics & professionalism.”

Recently, a business-to-business organization hired Stern PR to handle all its marketing. The company wanted to take their advertising to a higher level. Stern PR – the obvious solution for producing high quality marketing, that is both effective & affordable.

During my inquiry into what went wrong with the agency the company had been using, I discovered that the agency failed to run ads in a top publishing format. Turns out that it intentionally failed to do so because it ran a competing publication. This is an obvious conflict of interest for an “agency” that was suppose to look out for the best interest of the client. I would not call that group an “Advertising Agency.” It was a publisher. Biased.

Another example of questionable business practice is the recent tactic of a local salesman for a national directory. Remarks Susan Stern, “another client with whom I created his website, slogan, re-created its image, etc., hired me to handle the ad placement & price, graphic design. My objective was to cut down the ad size & save my client hundreds of dollars per month because the particular directory in question – is becoming obsolete - due to the internet.”

The salesman produced a testimonial letter that he purported to be authored by my client. The “letter” complimented the directory for its outstanding results & the high profit margins the advertising created. Yeah, right.

The salesman tried, but failed to pull the wool over the eyes of Stern PR™. ”He used heavy pressure, produced questionable statistics, attempted to wear me down (wasted my time) & tried to get me to sign authorization to use the “testimonial letter” for his advertising. Of course, I immediately sensed his dishonesty.”  Turns out, that the sales sleaze crafted the phony letter of which its contents were fabricated, as were all the stats he produced.

States Susan Stern, “the salesman had the nerve to call & yell at me after I contacted my client to verify the authenticity of the letter. I was direct & to the point. I told the salesman that he was “unethical & professional.” That it was despicable that he produced a phony letter, which didn’t even have my client’s last name spelled correctly. The salesman said, ”I do it all the time,” to which I reminded him how unethical/unprofessional that was, before I said goodbye & hung up.” This guy was a rep for a national company!

Nonetheless, my client was pleased Stern PRwas able to spot a shady character. The client dumped the salesman. Of course, the national directory lost a major sale. While the advertising shall continue in the directory in question, due to the need for some presence there, the size of the ad shall be considerably reduced, as will the monthly charge to my client.

Says Susan Stern, “another business person contacted me to inquire if Stern PR offers “kick backs,” for referring customers. “I told the individual that I do not offer kick backs or referral fees.  That people should refer me for the fantastic job I do, rather than based on a monetary incentive, which wreaks of unobjectivity.” Of course, Stern PR™ is willing to offer a discount to the individual who referred business, should he need a website, corporate video, etc.  But a kick back – no way.

Summarizes Susan Stern, “the lesson here is that companies should run their business, & outsource their marketing/advertising to Stern PR™. ‘Cause I know what I am doing, and I understand the in’s & out’s of the industry. And, what I don’t know, I shall learn. Plus, I am a straight shooter.”

“Yes, I strongly believe that many agencies, media outlets, publishers & others with whom I deal are honest, ethical & professional. But there are bad apples, too.  Fortunately, I am able to spot an unsavory type & uncover organizations with bias. I believe my strong journalism background and stern approach to high pressure sales are assets to the companies I represent. I always strive to do what’s in my client’s best interest!”

Call Susan Stern today for a website design, marketing, advertising or public relations quote.
402-212-7489
Stern PR™.  Serious Strategy. Really!

July 30, 2010

Mini Documentary

Filed under: Photography,SEO,Video Marketing,Website Design — Susan Stern, Stern PR™ @ 8:43 pm

(Omaha, NE) — Stern PR™ releases another video production, a mini documentary for William C. Keck Jr, an author, recovering addict & founder of the highly successful Siena Francis “Miracles Treatment Center” in Omaha, Nebraska. The author hired Susan Stern as his publicist to streamline his image & to launch a marketing campaign aimed at giving alcoholics, drug addicts and their families – hope.

 

 Presently, Stern PR™ is developing a website for this client: fromaddictiontomiracles.com 
For more information on Stern PR™ contact Susan Stern at 402-212-7489.

July 9, 2010

Business Streamlining

Filed under: Branding Essentials,Internet Marketing,Website Design — Susan Stern, Stern PR™ @ 8:18 pm

Call Omaha Marketer Susan Stern Now!
Total Business Name-Branding – Done Affordably
Advertising, Marketing, Public Relations & Journalism – On & Offline

Learn more here

212-7489 Omaha
email: sternpr@gmail.com

Web Hosting

(Omaha, NE) — It’s official. Stern PR Omaha NE offers web hosting & domain purchases backed by one of the industry’s best – godaddy.com. Notes Susan Stern, “I’ve been a satisfied customer of godaddy, consistently referring my customers to them. So, it only made sense to partner with them.”

Customers receive 24/7 support backed by godaddy.com’s team of professionals. Plus, you’ll know your website & domain will be hosted with a company with a long history of success. Should you have a question, feel free to call Susan Stern directly and she can handle your issues with a personal touch.

Great service. Excellent support. Stern PR™ Web Hosting!

Support: (480) 624-2500
Stern PR
: (402) 212-7489

 Visit Stern PR Web Hosting Now!

Take Advantage of these great Web Hosting Coupons now!

Opt-in Promo Code Description Start Date End Date
  100CN15 15% discount off any order $100 or more 7/8/2010 7/10/2014
  50CN10 10% discount off any order $50 or more 7/8/2010 7/10/2014
  5NC25 5% discounts on orders $25 and over 7/8/2010 7/10/2014

July 7, 2010

Web & Video Design

Website Design Sample       Website Design Sample      Flash Website Sample   

Website Design Sample

Sign on by August 1st & receive 20% OFF Web Design/Corporate Video. Get Coupon Code Now!

WEBSITE/VIDEO COUPON OFFER

STERN PR handles complete name-branding, building & maintenance for primarily Omaha NE businesses – on & offline.  Susan Stern caters to medium and small companies that search for effective, yet affordable marketing. Call Susan Now! 212-7489 Omaha Blog

July 6, 2010

New Logo 4 Client

(Omaha, NE)  –  Stern PR™ Omaha NE developed a new logo (left) for customer All Clear Windows™ Omaha NE.  “I took my client’s old logo & streamlined it – giving it a more polished look,” notes Susan Stern.

Additionally, the old logo (as seen here on the right) was problematic. It did not reproduce well on small printed items like letterhead, magnets, stamping, etc. Notes Susan “logos should be scalable to all sizes without losing any of the image’s integrity.”

“So, I eliminated the intricate window details & modernized the font. Further, since All Clear Windows™ offers more services than just professional Omaha window cleaning, I added “Windows & Services” to the final logo. Plus, I established logo ownership & public notice thereof, by adding the TM symbol. I think the overall look is great!”

Omaha website designer Susan Stern just revamped All Clear Windows’ ™ website. Out with the old, in with the new. “The site is done!” (left – home page screen shot).

Stern PR™ also set up facebook, twitter & business blog accounts for the client.

Over the past year, Stern PR™ also created an internet video commercial for All Clear Windows™ & optimized it for search engine rank. Name-branding, building & maintenance to the highest level – with an eye-catching/informative video commercial & powerful SEO. Stern PR™ Omaha NE – a one-stop shop for marketing on & offline. Call Susan at 402-212-7489 now!

 

June 23, 2010

Total Name-Branding

June 19, 2010

Corporate Video/SEO

(Omaha, NE)  –  Do you run a business? Then, you gotta have a Corporate video.

Video, if done the Stern PR™ way, exudes professionalism & helps catapult your company to the next level! Plus, it’s yet another piece of the name-branding, building & maintenance – pie. 

Video production by Stern PR will help your organization professionally market your product. Play your video to prospective customers. Mail it to them. Run it on a big screen at a trade show or play during a round-table meeting. Notes Susan, “Video makes a lot of sense. For one, most people have short attention spans & they’d rather watch a TV commercial than read text. Plus, Video has become one of the most effective SEO approaches to date.” Great news!
Stern PR™ creates signature-style videos & optimizes them for search engine rank.

Stern PR offers a proprietary search engine video marketing technique that will put your company on the first pages of Google. So, when a web surfer enters your industry’s keywords in search engines, your video will rank high. Video SEO works!

Stern PR™  Serious Strategy. Really! Call Susan Stern Now! 402-212-7489

http://www.solarframeworks.com Golden, Colorado-based SolarFrameWorks “Solor Sisters” reflect on their partnership with Johns Manville.JM, a Berkshire Hathaway Company, penned an agreement with SolarFrameWorks in 2010 to supply & market the SolarFrameWork BIPV CoolPly™ solar panel product across the United States. Produced by Susan Stern. Stern PR™ Omaha, NE sternpr@gmail.com

May 21, 2010

Publicist On a Pinch!

(Omaha, NE ) — Need a publicist on a pinch? Contact Omaha Marketer Stern PR™.

Based on the effective website SEO that Stern PR™ does & the website portfolio that showcases Susan Stern’s work, Denver-based SolarFrameWorks contacted Susan Stern during the Omaha Berkshire Hathaway™ meeting! CEO Patrina Eiffert sought public relations representation – like immediately. About an hour-and-a-half after the Saturday late-morning call, Susan, armed with a professional video camera, a positive attitude and a keen eye for detail & focus – descended on the Omaha Qwest Convention Center – ready to go!

“I thrive on adrenaline-fueled deadlines. As a former TV/Radio reporter, I’m use to last minute everything. That’s the nature of the news business. So, if a call comes in with seconds notice, like it did here, it’s no problem. For SolarFrameWorks, I quickly multi-tasked by arranging a babysitter, grabbed my gear & got moving,” emphasizes Susan Stern, who wears many hats as a publicist, marketer, advertiser, web & graphic designer, videographer/photographer & copywriter – all in one.

Stern PR™ went into this project blinded per se, i.e., extemporaneously, with zero time for background research. Of course, lack of info was not an impediment. As a former Omaha TV/Radio Journalist, Susan Stern had faced countless on-the-spot newsworthy events.  In the case of SolarFrameWorks, spontaneity proved challenging, yet doable.  

Stern PR™ made it happen – off the cuff & with immediacy. “When I approached the Johns Manville™ (JM) booth, where my new client, SolarFrameWorks was stationed, I got down to business – right away. I briefly chatted with the owners/inventors, who, by the way, are two incredibly educated & business savvy siblings known in the industry as the “Solar Sisters.”  I asked them questions to determine my angle. Turns out that the pair invented a revolutionary weather-resistant, solar panel membrane system called Coolply™ that attaches to the roof without damaging the roof itself. Wow. What a great product. What a great company to represent!”, remarks Susan Stern.  

For SolarFrameWorks, Susan Stern produced a nationally released news release that was published on businesswire.com and a corporate video.

Quality work. Quick turn-around. A Stern PR forte. Notes Susan Stern. “This is an extremely exciting opportunity for my one-person company to grow beyond the big O.”

Editor’s Note. Omaha-based Publicist Susan Stern may be reached at 402-212-7489.

May 7, 2010

Stern PR™ Style

(Omaha, NE) –  Stern PR’s™ public relations background is quite extensive, thanks to being on the receiving end, i.e. vetting news releases for newsworthiness – as a TV/Radio reporter/producer for more than a decade. Says Susan Stern, “I know what’s newsworthy and what stories contain all the right elements. On a typical day, our newsroom would receive 20 so-called PR Flak faxes. Those that were well-written & contained newsworthy elements, made my newscast.” 

Susan Stern also “gets” both sides of the fence. As a Public Relations Practitioner, Susan Stern helped catapult an Omaha-based business to the national spotlight by crafting timely news releases – on a public health issue. Time and time again, she obtained free coverage in targeted markets nationwide, and at media outlets in Omaha, NE: OWH, KETV, KMTV, WOWT, KPTM, KKAR & KFAB.

Stern PR™ is called upon to represent organizations that seek free media/print news coverage for – events galore.  Companies call on Susan Stern to craft news releases via fee-based distribution channels, too. As usual - Susan Stern’s wordsmith abilities net results. “I am a journalist at heart. I view the world through the eyes of a reporter. So, I am able to effectively spot a news story in every corner. I transfer this perspective to the business world and the products/services a business wants publicity for,” notes Susan Stern.

Sample May 2010 National Release

As a publicist, Susan Stern fine-tunes the client’s image via the marketing materials she produces. She works with the client to craft the most accurate news releases before each is published. Expect an eye-catching headline that inspires interest. As an Omaha-based corporate communications practitioner, Susan Stern acts on behalf of the local, regional and national organizations she represents, working in her client’s best interests with other corporations, news distribution services and the like. It’s a fact. ”Every company needs a public relations specialist to protect, refine & control their image. I will do so with the utmost professionalism, while working alongside a client’s partners,” emphasizes Susan Stern.

Susan Stern wears other hats, too. As a publicist on behalf of her client, this one-woman image firm, schedules news interviews; purchases media ad time; writes, directs & voices broadcast commercials; photographs events;, produces corporate videos, among other tasks.  Name-branding, building & maintenance.  Stern PR™. Serious Strategy. Really!

—————————————————————————————————————————————

Of course, to be publicity-worthy, a business or event must offer one of the following to - make the news!:

  • unusual product, service or event
  • innovative product, service or event
  • announcement of a partnership or agreement
  • release of a survey, poll or study
  • service impacting public health & welfare
  • business working with the government
  • companies that are committed to  “green” environment solutions
  • contains all elements of an interesting people story
  • localize a national news issue or holiday 
  • goodwill ventures including launching a fundraising drive

Name-branding, building and maintenance takes more than marketing & advertising. Public relations, an under-utilized mode-of-operation, should be an essential part of any business plan. Earn industry respectability & credibility. Public relations is an effective tool for an organization to create and maintain a positive image.

Contact Susan Stern Now! 402-212-7489

May 5, 2010

Redefining Design

Susan Stern creates professional business websites - complete with a signature, clean style. Expect more than website design, copywriting, photography & website video commercials. A key feature of Stern PR’s™ work is that during the design process, Susan Stern streamlines a company’s entire image. If there’s no company slogan, Susan Stern creates one. If a logo needs fine-tuning, Susan Stern handles it. After conducting extensive background research, Stern PR™ finds the right industry words to effectively target the customer base with the objective of propelling profits. “What ultimately happens is that a company will end up having me handle all their marketing materials, since I have a comprehensive understanding of their products or services, & how to effectively market them. For image consistency, that’s the right move,” says Susan Stern.

As for web design specifically, Susan Stern completes the entire process including working with the client to pick an SEO-friendly domain moniker, set up web hosting & email accounts, while maintaining content additions for years to come. “I’ve been in the communications business for close to two decades, so I am here to serve my clientele for now and in the future,” emphasizes Susan Stern.

All in all, Stern PR™  helps companies catapult their business – to the next level. ”I offer a total package of marketing services. I am a one-person band, per se. So, you don’t have to hire a web designer, copywriter, photographer & marketer to handle your website design & image-building.”

Stern PR™ does it all. In one person. That translates into consistency & affordability. Stern PR™. Serious Strategy. Really!

April 30, 2010

Drive Site Traffic

Filed under: Internet Marketing,SEO,Video Marketing — Susan Stern, Stern PR™ @ 10:23 am

By Susan L. Stern

(Omaha, NE)  –  Video, video, video – one powerful solution to drive traffic to your business website.  Omaha Internet Video Marketer Stern PR™ helps catapult websites to the search engine forefront by creating a custom video commercial & posting it in mass - on a monthly basis - to social media sites beyond just youtube.  ”I highly recommend video SEO to all my clients. It’s an effective way to boost search engine rankings, inspire interest in your product/service while propelling profits,” notes Omaha Marketer Susan Stern.

Nowadays, the search engines give more credit when video is used, i.e. ranks your website & business listing higher – ahead of competitors. Video marketing is a potent tool that nets results. “Plus, it’s ahead-of-the-trend SEO, not to mention business savvy, to post a video commercial on a company website,” remarks Susan Stern. 

At the right price, Stern PR™ Omaha creates a high-quality, informative video commercial which targets a company’s demographic. Marketer Susan Stern crafts the video using industry keywords, mimicking the way tags work. She organizes the video in the correct category, while promoting the video spot – on social media sites galore.   

“Video is one powerful piece of the pie to increase a website’s search engine position!” emphasizes Susan Stern. 

Contact Susan Stern in Omaha Now!

April 29, 2010

Wowable Websites!

Filed under: Website Design — Susan Stern, Stern PR™ @ 2:03 pm

 

 

(Omaha, NE)  — Count on Stern PR™ Omaha NE to create business websites with flash & circumstance! 

*While SEO is possible, Stern PR™ rarely designs full flash sites because of the penalties search engines give them. Notes Susan Stern, “basically, the search engine’s spiders look for text. All flash, however, is read like an image.”

Omaha Marketer Susan Stern offers an eye-catching solution: flash banner websites, a.k.a. flash intro websites. “A little bit of flash, but not too much & plenty of relevant keyword-rich copy allows a website to be properly classified for SEO,” emphasizes Susan Stern.

Website Design Sample 1

Website Design Sample 2

Flash Website Sample 3

Flash Website Sample 4

 

April 25, 2010

Business Blog Benefits

(Omaha, NE)  –  Businesses reap – numerous search engine optimization (SEO) benefits from having a Blog. Most companies should have one, emphasizes Omaha Internet Marketer Susan Stern of Stern PR™.  Here’s why:

  • Boost page rank
  • Inform customers about new company products & services
  • Serves as a mechanism for customer comments & company replies
  • Gain industry credibility
  • Provides Brand Awareness
  • Offer real-time news

Stern PR™ defines a blog for business as a regularly updated online website containing industry-related information and opinions. It is often used to compliment a company’s official website, serving as another tool to increase search engine ranking. What sets blogs apart from other online writing, IMHO, is their dynamic nature (as opposed to static Web pages) & their voice (copywriting style).

Stern PR™ offers blog set up, maintenance and management for Omaha-area businesses – at a reasonable rate.

 

View a partial list of Stern PR™ blog clients:

Stern PR’s™ professionally written Blog articles, crafted with a journalism flair & a public relations slant, help business build/maintain customer relationships. Credibility. Trust.  Susan Stern 402-212-7489. Stern PR™. Serious Strategy. Really!

 

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